How Much Does a Website Cost? Prices & Examples 2026

The short answer: in Germany, a professional website costs between €1,500 and €15,000 depending on scope. A simple business website with 5–8 pages usually runs €1,500–€4,000, an online shop or larger company site €5,000–€15,000 – and custom web applications go beyond that.

But flat numbers say little. What matters is what your website needs to achieve. So let us break down what really drives the price.

These factors determine the price

• Scope: number of pages and subpages (home, services, about, contact …)
• Design: customised template or fully bespoke design
• Features: contact forms, appointment booking, multilingual setup, blog, shop
• Content: do you supply copy and photos, or should they be created?
• SEO: search engine optimisation from day one, or just "putting the site online"
• Technology: site builder, WordPress or modern frameworks like Next.js

Concrete price examples

• One-pager / business-card website: from approx. €900
• Business website (5–8 pages, responsive, contact form): €1,500 – €4,000
• Website with multilingual setup, blog and basic SEO: €3,500 – €7,000
• Online shop or booking system: €5,000 – €15,000
• Custom web application / portal: from €10,000

Do not forget running costs

On top of the one-off build there are running costs: domain and hosting (approx. €5–30 per month), maintenance and updates, plus optional ongoing SEO support. Serious agencies tell you these costs upfront – so do we.

Site builder or agency?

Wix, Jimdo & co. look cheap – until you notice the site barely shows up on Google, loads slowly and hits limits as you grow. A professionally built website costs more upfront but measurably brings enquiries: through clean technology, fast loading times and search engine optimisation.

Our advice: do not think in "cost per website" but in "cost per customer won". A website that brings even two new enquiries a month pays for itself quickly.